Where from and how you buy your coffee will determine just how fresh your coffee is.
If you’re buying ground supermarket coffee , I can guarantee that you are tasting a below average cup, no matter the packaging.
After roasting and cooling, the coffee beans will change in aromatics and flavour as time goes on. The peak of these two coming together at the 3-6 day point. After that they begin to dissipate over time, how fast can depend on many factors like storage temperature, sun light exposure, bean type and roast level.
Once your coffee is home, storage and packaging is key to keeping your coffee fresh.
If you buy your coffee ground, it is essential to store it in an air tight container and in a dark, cool, dry place. Ideally purchase what you need for about a week to 10 days.
If you buy whole bean, try to purchase what you need for 20-25 days.
However if you vacuum package a portion of your beans you can extended the shelf life up to 40 days. Caddies offers this service.
Super market coffee is given a minimum 12 month shelf life. So the ground coffee for you machine could have been on the shelf for many months before you use it at home. No matter the packaging (vacuum packed/foil bag), no coffee will taste its best after 8 to 10 months on the shelf.
At Caddies we roast weekly ensuring you taste our coffee at its best and its always fresh.